A recent article,3 Steps to Getting Repeat Customers for Your Small Business by Adrian Miller says that generating clients and maintaining them requires time, energy, effort and your funds—in other words it’s an expensive endeavor. So, retaining and growing clients is the name of the game for your business to succeed.
Here are three ways to help you generate clients, retain them, and be your business advocates:
1. Offer 100% satisfaction guarantee
You must be 100% confident on delivering what you promised. One of the best ways to assure client satisfaction is to set reasonable expectations and control their outcome. The dissatisfaction of a “lesser quality” deliverable will put the client relationship at risk. It’s always better to under-promise and over-deliver rather than leave the client expecting for more.
2. Become a trusted business resource
Inspire your customers with your initiative, creative and strategic thinking. Expecting customers to tell you what they need leaves you in a reactive role rather than a proactive resource. Bear in mind that it’s easier to replace vendors and not so easy to replace a trusted, high performing business resource.
3. Give advance notice for any change
Changing the customer’s important contact, amending your billing method, even bringing in a new team can all be bothersome for clients. If and when changes are necessary—ensure that clients are notified in advance so they have time to adapt to the new situation. Regardless of the change, keep it as straightforward and transparent as possible. It’s your duty to do the heavy lifting for your client, it should be business as usual.
Satisfaction is the key for your customers to come back and bring in more repeat customers. If you want to stay focused on bringing satisfaction to your clientele, YourOffice is looking forward to finding solutions for your business needs. YourOffice is a leader in providing the most prestigious executive office space and shared office space for any size business. Convenient, hassle free, and move in ready- our offices, meeting rooms, and conference rooms are designed to meet your business’ every need.